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Startup Commons for Brazilian startup ecosystem mapping & development

6/2/2019

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​This week Startup Commons started a promising collaboration with the Confederation of Agriculture and Livestock of Brazil (CNA), the main forum for discussions and decisions of the Brazilian agribusiness.

The principal goal of this project is to map the existing startups in the country that are focused on agriculture to get the “big picture” of how the entire ecosystem works.

Mapping a startup ecosystem is more than just create a good map to show who is who in one city or region. It's a crucial work at different levels and in this post we shared time ago you can have more details about that.
 
The first step has taken place already with the aim to level the knowledge about startup ecosystem development of the participants: the Regional Administrations of the National Rural Apprenticeship Service (Senar) and the Agriculture and Livestock Federations of Bahia, Mato Grosso do Sul, Minas Gerais, Rio Grande do Sul and Rondônia.
 
The representatives of these five states participated in a workshop held at the headquarters of the CNA System in Brasilia in which our ecosystems experts explained our methodology and framework that will be put in practice.
 
"We want to map the innovation ecosystem and the workshop will serve to have a common language in order to understand how the methodology works and how the work will be done in each state", explained Paulo Araújo, knowledge Innovation coordinator and Innovation Board of Senar.
 
The intention is to know the maturity degree of the ecosystem and, later, to extend to the rest of the Country the mapping methodology developed by Startup Commons.
 
"We want to identify the startups structure in the country in order to foster the technology development in each region where there are favorable conditions", said Carlos Frederico Dias, ICNA technical coordinator.
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​Regarding the workshop program, it includes topics such as:
  • Basics and structure of ecosystems mapping
  • Analysis of Brazilian agriculture business
  • Ecosystem thinking and culture
  • Financing
  • Risk identification
  • Roadmap and priorities for development

In case you want to learn more about startup ecosystem development, you can visit this page to get an overall view.
 
"Our goal is to make an accurate ecosystem diagnosis to define a strategy for startups development. We understand that the promotion of startups and of digital transformation is the next revolution in the agricultural sector. "

"We are starting. The knowledge acquired in the workshop is really important in order to add to the other projects that already exist a Technical and Managerial Assistance", said Kennio Freire Pessoa, supervisor of Senar Rondônia.
 
Débora Chagas, IT and Startups coordinator for Sebrae Rio Grande do Sul, said that the country has already around 20 startups focused on the agricultural sector due mainly to the demand of the rural producer.

"Mapping the ecosystem will help us to get stronger and to put in practise more effective actions, because for now we do not work for the ecosystem as a whole but only for individual units".
 
The workshop was given by our consultants Valto Loikkanen and Óscar Ramírez, experts specialized in innovation training and ecosystem development consulting.
​

“This is the starting point to understand what happens at different levels in Brazil, to find out what is in the sector and so plan what can be done", said Óscar Ramíres, CEO of Startup Commons.

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